Toyota Land Cruiser 70 re-launched in Japan

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Added in: Toyota

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Toyota Motor Corp. is re-launching the iconic Land Cruiser 70 in Japan. However, sales will be limited to 200 units a month and the rugged vehicle will be in production for only a year. Sales for the Toyota Land Cruiser 70 were discontinued in 2004, but the Japanese car-maker had to give in to the demands of nostalgic fans in its home country. However, the SUV is still sold in the Middle-east, Africa and Australian markets.

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The Land Cruiser 70 will be available in two body styles, a 4-door SUV or as a pick-up and has been priced at 3.6 million yen ($35,000). The Land Cruiser 70 is based on a ladder-frame chassis and suspension. It has been designed to take on the toughest terrain in the world and is a proven, reliable product for places where a breakdown can prove fatal. As a result, the U.N. and the Red Cross use the Land Cruiser for relief efforts in disaster zones.

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Toyota has sold  7.9 million units of the Land Cruiser worldwide since its introduction in 1984. This new model for Japan is powered by a 4.0-litre V6 petrol unit that features VVT-i technology. The engine produces 228 bhp and 36.7kgm of torque, which is transferred to the wheels via a five-speed manual gearbox. The SUV will come with safety features like ABS and airbags, while cosmetically there aren’t any drastic changes except, clear-lens headlamps and a different grille.

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