Renault India plans to enhance its after-sales and service initiatives along with its robust portfolio offerings to provide and end-to-end seamless brand ownership experience to its customers.While expanding the product portfolio will be pivotal as part of Renault’s long-term commitment to India, Renault wants to carve a niche for itself by making after-sales and service experience a key differentiator in the Indian automobile landscape.
The initiatives are aimed at strengthening the overall service efficiency with faster turnaround time, online quotations and appointments, transparent communication enabling complete peace of mind to the customers. To that effect, the company has introduced a slew of unique initiatives including Workshop on Wheels (WoW), Renault SECURE, Renault ASSIST, Renault Finance, Renault Assured, customer apps and regular customer service camps.
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Besides this, Renault has been regularly conducting free service camps for its customers along with a host of other value-added benefits at discounted rates to make an unparalleled brand ownership experience. All these novel after-sales, service initiatives of Renault are testimonies of providing utmost customer satisfaction as it embarks on a new phase of growth.
Apart from bookings in Renault India showrooms, Renault has come up with APP based booking whenever it has launched a new product or an upgrade. Bookings through app have been instrumental in getting Renault good number of queries and actual bookings. Since the KWID’s launch in September 2015, Renault received close to 22,000 bookings just through the mobile app alone.