Nissan India Expands in Rajasthan: 5 New Touchpoints Boost Reach and Customer Experience

4-Pointer Overview:

  • Five new facilities launched across Jaipur, Udaipur, and Ajmer in one week
  • Rajasthan network grows to 19 customer touchpoints
  • Launch includes 3S centre, showrooms, and state-of-the-art service workshops
  • Expansion aligns with sustainable growth and future portfolio readiness

Introduction:

Nissan Motor India has taken a big leap forward in its nationwide expansion strategy, especially in high-potential regions like Rajasthan. In a significant move to strengthen its dealership and service network, the brand inaugurated five new touchpoints across Jaipur, Udaipur, and Ajmer, all within a week. This aggressive growth not only enhances accessibility for customers but also reflects Nissan’s long-term vision of customer-first innovation, reach, and service excellence.

A Drive Towards Deeper Market Penetration

Customer-Centric Growth in Rajasthan

Nissan’s expansion in Rajasthan is a strategic step to tap into Tier 2 and Tier 3 cities, which are increasingly driving demand in India’s automotive sector. With these additions, Nissan now operates 19 touchpoints in the state, supporting better sales and after-sales experiences for customers.

Details of New Touchpoints

Let’s take a look at the newly launched facilities:

CityFacility TypeLocationArea
JaipurShowroom + WorkshopKaroli Bagh & Moti Nagar4,000 + 20,000 sq. ft.
Udaipur3S Centre (Sales, Service, Spares)Near Celebration Mall, Pulla Bhuwana10,000 sq. ft.
AjmerNew showroomGram Ghooghra, Jaipur Road4,000 sq. ft.

Each facility is equipped with modern amenities and a team of trained professionals to deliver seamless and enriched brand experiences.

Boosting Service Capability and Clean Fuel Adoption

To address growing demand for alternative fuel options, Nissan is also launching a government-approved CNG retrofit kit for the 1.0L manual variant of the New Magnite. Priced at ₹74,999, this initiative supports the brand’s focus on sustainability and customer affordability.

The Bigger Picture: Growth and Exports

FY2024-25 was a milestone year for Nissan in India. With 99,000+ units sold, including 71,000+ exports to over 65 global markets, India is firmly positioned as an export hub. The New Magnite, already a favorite in the compact SUV segment, continues to drive success with 28,000+ units sold domestically.

Conclusion:

Nissan’s network expansion in Rajasthan is more than just a numbers game—it’s a customer-focused move that paves the way for stronger market presence, better service delivery, and deeper engagement. With modern infrastructure, innovative offerings like the Magnite CNG, and a clear growth roadmap, Nissan is accelerating into the future, hand-in-hand with its customers. Expect more exciting updates as the brand gears up for new launches and continues shaping the future of mobility in India.


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