Eicher Polaris Pvt. Ltd., a 50:50 joint venture between Eicher Motors Ltd and Polaris Industries Inc., having launched Multix – India’s First Personal Utility Vehicle last year, now enters Kerala with 4 dealerships and a starting price of INR 2,69,702/- (ex-showroom Kerala). Eicher Polaris Pvt Ltd. plans to open nine dealerships by the end of calendar year with four operational from today in Kochi, Thiruvananthapuram, Thrissur and Calicut. The Eicher Multix, specially designed for independent businessmen, who have an estimated population of 5.8 crores in India, will be available in two variants (AX+ and MX) and four colors in the southern state.
Speaking on the occasion, Mr. Radhesh C Verma, Chief Executive Officer, Eicher Polaris Private Ltd, said, “We are proud to present Multix in Kerala, a ground up innovation, designed and engineered for Independent businessmen. Multix is a personal vehicle loaded with utility and it empowers independent businessmen to unlock their potential.”
Based on a tubular frame structure with a Roll-Over Protection System (ROPS) that provides structural stability, the Eicher Multix is powered by a 510.7 cc diesel engine that makes 9.8 bhp of power at 3000 rpm and 27.1 Nm of torque between 1400-2200 rpm, along with a mileage of 28.45 kmpl. The Multix rides on independent suspension systems, and has a class-leading ground clearance of 225 mm. Inside, the Multix can comfortably seat a family of five along with luggage. The Multix can be also adapted to create large storage space of 1918 liters – in just 3-minutes, the vehicle can be configured for seating a family to a larger boot space in order to cater to the business needs of the consumer. The other notable highlight of the Multix is the X-PORT power-take-off feature, which can generate power up to 3 KW, and can be used for lighting homes and powering professional equipment such as drilling machines, DJ systems, water pumps and more.