Mahindra and Mahindra confirm their motorcycle for 2010-end

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Mahindra and Mahindra have tasted a significant success in the two wheeler segment after having bought the struggling Kinetic Motors some time back. Now, within 10 months of beginning the sales operations, M&M has achieved a sales figure of 1-lakh scooters – a sales target they had set for themselves for the first 18 months. With this success putting them on track for gaining a decent market share, the company has decided to foray into the motorcycle segment with what they call a ‘unique vehicle’ which will be launched by the end of this year. Though there have been speculations that the motorcycle could have a 125-150cc engine sourced from Sym, Korea, a report on Economic Times says that the engine for this bike is being developed in Italy at ‘Engines Engineering’ – a firm that Mahindra and Mahindra bought out in 2008.

Mahindra and Mahindra is developing their first motorcycle in Italy, which will be launched in India by 2010 end

“We have achieved a milestone by selling one lakh scooters in just 10 months as against a set target of 18 months. Our plan now is to enter the motor-cycle market by end-this year,” Mahindra two-Wheelers’ president Anoop Mathur said in Mumbai. “We are working on a unique product that will be assembled in the same plant where our scooters are manufactured,” he added.

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