Hyundai Motor India (HMIL), one of the country’s largest passenger car exporters inaugurated one of India’s first Digital Automotive Experience Outlet –‘Unity Hyundai’.
Unity Hyundai offers a car buying experience to shoppers by adopting the digital screens and artworks as per the taste of customers. It will provide an experience allowing visitors to research, test-drive, part-exchange their old car and purchase a new Hyundai product. The payment for the new vehicle can be made either with cash or through various finance packages.
The outlet is staffed with trained sales representatives of the company. The outlet is designed to provide the Hyundai experience to customers giving them freedom of purchase. Unity Hyundai’s digital experience outlet has been designed to be easy-to-use and for the convenience of the customers of Hyundai.
Speaking on the occasion, Y K Koo, Managing Director, HMIL said, “Hyundai has the customers truly at its heart. This outlet expresses Hyundai’s modern premium brand identity. Unity Hyundai is India’s first Interactive, Creative and Understanding space which boosts the Hyundai brand value by creating an emotional connect with the existing and future customers. The key drivers for the success of Unity Hyundai – Digital Experience Outlet will be Evolution, Innovation and Experience. This exciting new digital outlet from Hyundai exemplifies these themes to create a unique experience.”