Honda’s relatively new crossover, the WR-V, which essentially is a tweaked Jazz with a go-anywhere look and more space, has turned into a start seller for the company. The model has sold more than 50,000 units in the first year since its introduction. Launched in March 2017, the Honda WR-V has witnessed great success in the ndian market and has accounted for 28% of total HCIL sales during the past 12 months.
The WR-V has also been introduced in the Brazlilian market along with India. The model’s highest selling grade is the VX variant which accounts for about 80% of the model’s sales. The petrol to diesel split in terms of sales is 42% to 58% respectively. The model’s sales percentage across the country is split as North 30%, West 28%, East 15% and South 27%.
The WR-V is available in Petrol and Diesel fuel options. The diesel option on the car gets a 1.5L DOHC i-DTEC engine mated to a 6 speed manual transmission and dishing out 100PS of peak power at 3600rpm and 200NM of peak torque at 1750rpm. The oil burner WR-V also delivers an impressive fuel efficiency of 25.5 KMPL as per ARAI figures. The petrol option is offered as the 1.2L SOHC i-VTEC motor with a 5 speed manual transmissioin delivering
90PS of peak power at 6000rpm and 110NM of maximum torque at 4800rpm with an ARAI certified fuel efficiemcy of 17.5 KMPL
Tier 1 markets, comprising of large cities, contributed to 38% of its nation-wide sales. The model has found equally strong resonance from Tier 3 markets due to its aspirational value and product strengths like high ground clearance.
Commenting on the success of the Honda WR-V, Mr. Yoichiro Ueno, President & CEO, Honda Cars India Ltd., said: “This is a very proud moment for us. Honda WR-V has witnessed great success in the Indian market and the 50,000 sales milestone validates its strong presence. It has emerged as a strong volume model in Honda’s model line-up striking the right chord among young urban customers who are looking for status, comfort and have an active lifestyle.”
Check out an extensive image gallery of the Honda WR-V below