Generation Speed Motoring Festival Set to Debut in February 2025

India’s automotive culture is set for a major transformation with the launch of Generation Speed, the country’s first motoring festival. The inaugural event will take place on February 22-23, 2025, at the picturesque Aamby Valley Air Strip near Lonavala. Designed to unite motoring enthusiasts, the festival promises an unmatched celebration of speed, style, and community.

Organized by the creators of India Bike Week, Generation Speed aims to establish a hub for automotive enthusiasts across the nation. It will bring together sports cars, vintage classics, motorcycles, off-road vehicles, and custom builds, creating a vibrant platform for fans of all things on wheels.

A Feast for Motoring Enthusiasts

The festival boasts a variety of attractions to captivate attendees. Highlights include:

  • Car Displays: Categories like classic sports cars, race cars, and modified vehicles will showcase over 200 iconic machines.
  • Competitions and Experiences: Thrilling drift events, autocross races, and 4×4 challenges await. Attendees can also participate in go-karting, drift taxi rides, and simulators.
  • Adventure and Family Zones: Activities like ziplining, paragliding, and rock climbing offer excitement, while kids’ zones and family pavilions ensure fun for all ages.
  • Music and Entertainment: Evening performances by DJs and live bands will complement the festival’s high-energy atmosphere.

Martin Da Costa, Founder and CEO of 70 EMG, emphasized the event’s significance, saying, “Generation Speed celebrates the rich motoring heritage of India. It’s more than an event; it’s a movement to connect and inspire enthusiasts nationwide.”

Ticket Details

Tickets are now available, with early bird pricing valid until January 26 or until the first 2,000 tickets sell out. Prices start at ₹995 for single-day access. Special packages like the Family Pass, Club Package, and premium GS Platinum Pass offer tailored experiences for different audiences.

Final Thoughts

Generation Speed 2025 is poised to become a landmark event in India’s motoring history. By bringing together diverse automotive passions under one roof, the festival seeks to foster a vibrant, inclusive community. It’s more than a gathering; it’s a celebration of India’s love for wheels.


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