India Yamaha Motor Pvt. Ltd. announced that it has registered a growth of 49% in domestic sales in January 2016 as compared to the corresponding period last year. This can be attributed to rapid network expansion and Yamaha’s increasing focus on expanding on tier II & III cities, along with the company’s innovative ongoing customer-centric activities and exciting product line up including Yamaha Saluto, Fascino and YZF-R3 which continued to strengthen their position with great sale numbers across the country.
The company sold 58743 units in January 2016 as against 39313 units sold in January last year in the domestic market thereby registering a domestic sales growth of 49%.
Commenting on the company’s achievement, Mr. Roy Kurian, Vice President – Sales & Marketing, Yamaha Motor India Sales Pvt. Ltd. said, “We have got off to a very good start this year as we have witnessed surge in sales in January 2016. The key driver continues to be Fascino, which continues to receive overwhelming response in the market and we are hopeful of this trend to continue. The month has ended on a very positive note for us as our recent launches of Saluto, YZF R3, new color variants of FZ-FI, Fazer-FI and single seat YZF-R15S also made it to the growth trajectory. We shall continue with our endeavors as far as customer engagement program is considered. The calendar this year is teeming with activities and I can assure you, that we at Yamaha shall strive to deliver only what we think is best for our customers”.
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Yamaha is getting ready to put up an exciting show at the 13th Auto Expo 2016. Yamaha will put on display one of the most exciting and innovative product line-up at Hall No. 4, India Expo Centre. The theme of Yamaha stall this year is aimed at connecting with the youth and to bring out the essence of the Brand – “WE ARE YOUNG”.