Mahindra plans to takeover Peugeot’s scooter unit

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Added in: Mahindra

mahindra rodeo rz

Indian tractor and sports utility vehicles major Mahindra and Mahindra plans to work and improve its two-wheeler line up as the company enters talks to buy PSA Peugeot Citroen’s scooter business. Mahindra entered the two-wheeler space in 2008. But the company has not been able to introduce a ground breaking product in the space.

The current product line of Mahindra Two Wheelers Limited comprises of five scooters: Duro DZ, Rodeo RZ, Rodeo UZO 125, Flyte and Kine. Addition of PSA Peugeot Citroen’s scooter business would provide Mahindra Two Wheelers an access to its technology which will be fruitful for company’s business.

Peugeot Django

Although the company is refraining from commenting on this matter, sources close to development have told Economic Times that an announcement is likely to make way soon. One of the three people told Economic Times, “M&M’s keen interest lies in vehicle platform, hybrid and electric technology and for Peugeot it may be to get a toe-hold into India through two wheelers at a relatively lower cost and expand later into the car segment. There is a growing market for premium two wheelers in the country and Peugeot scooters could be ideal fit for present and for the future.”

However, Ruzbeh Irani, head of group communications at Mahindra, refrained from commenting.

Do you think that this deal would help Mahindra two-wheelers to sell more units? Share your thoughts and opinions through comments below. Stay tuned to Motoroids for more updates from motoring industry.

Source: Economic Times

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