The Cricket World Cup kicked off on February 14, 2015 and as the official partner for International Cricket Council (ICC), Hyundai Motor India handed over the ‘First Ball’ for the ICC Cricket World Cup 2015. Hyundai holds the exclusive rights for the First Ball Handover before the opening match between Sri Lanka and New Zealand. At the ceremony, the set of First Balls were handed over by Sanjay Gupta, Sr. General Manager & Group Head – Marketing, Hyundai Motor India to the Match Umpire Simon Fry at Hagley Oval, Christchurch.
Hyundai Motor India has always been associated globally with diverse sport activities. Hyundai’s International Cricket Council (ICC) sponsorship began in 2011 when it first became the ‘Official Car Partner’ of the ICC Cricket World Cup 2011. In 2012, Hyundai decided to take a step forward to be the ‘Official Partner’ of the ICC and partnered with seven ICC official tournaments from 2012 to 2015.
Hyundai Motor India Limited (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC). HMIL is the largest passenger car exporter and the second largest car manufacturer in India. It currently has eight car models across segments – Eon, i10, Grand i10, Elite i20, Xcent, Verna, Elantra and Santa Fe. HMIL’s fully integrated state-of-the-art manufacturing plant near Chennai boasts advanced production, quality and testing capabilities.
Courtesy: BusinessWire India