Mini, the iconic brand known for its compact and charismatic vehicles, has introduced a unique and limited special edition electric car in the Indian market – the Mini Charged Edition. With only 20 units available, this offering exudes exclusivity and style in every detail.
Priced at an eye-watering Rs. 55,00,000 (ex-showroom), the Mini Charged Edition takes the already impressive Mini 3-Door Cooper SE BEV and adds a touch of sophistication and vibrancy. This exclusive variant can only be booked through the shop section on the company’s official website, further amplifying its rare appeal.
Distinctive Style That Turns Heads
The Mini Charged Edition showcases a stunning Chilli Red exterior paint scheme that’s beautifully contrasted by two shades of white. The white roof maintains the classic Mini look, while Aspen White accents on various elements such as the ORVMs, door handles, headlight rings, tail light rings, and logos provide a striking visual contrast.
Adding an extra dose of color and flair, a Frozen Red stripe runs along the bonnet, accompanied by Energetic Yellow highlights that infuse the car with a dynamic and youthful vibe. These vibrant yellow accents continue above the side body cladding and onto the asymmetric 17-inch ‘Electric Power Spoke Alloy Wheels’. An ‘S’ badge on both the front and rear completes the sporty appearance.
Mini Charged Edition Interior Design
Inside, the Mini Charged Edition continues to impress with its interior styling. Striking Yellow accents enliven the cabin, injecting a sense of vibrancy and youthfulness. The steering wheel boasts soft nappa leather, while the seats feature comfortable leatherette upholstery. The charming Mini aesthetics shine through with a 5-inch instrument cluster and an 8.8-inch infotainment screen.
Mini Charged Power with Efficiency
Under the hood, the Mini Charged Edition retains the powertrain of the standard Mini 3-Door Cooper SE. It packs a 32.6 kWh battery and a motor delivering 184 bhp of power and 287 Nm of torque. The car offers driving modes such as Green and Sport, offering a range of 270 km on a single charge.
Charging convenience is another highlight, with options for 50 kW DC charging, 11 kW AC charging, and 2.3 kW AC charging. These options enable the battery to reach 80 percent charge in just 36 minutes, 2 hours and 30 minutes, and 9 hours and 43 minutes respectively.
Connected for the Future
The Mini Charged Edition comes standard with the Mini Wired Package, featuring navigation, wireless charging, Apple CarPlay, and a high-quality Harman Kardon audio system. This connectivity enhances the overall driving experience and keeps drivers connected to their world.
Vikram Pawah, President of BMW Group India, shared his excitement, stating, “The Mini Charged Edition is a bold, energetic, and expressive car that perfectly fits the MINI BIG Love spirit of a brave and daring brand which brings people and communities together.”
In conclusion, the Mini Charged Edition embodies the legacy of Mini’s original design while embracing the electrified future of mobility. This special edition car not only adds a splash of color and energy to the roads but also highlights Mini’s commitment to innovation and driving pleasure.
Nevertheless, the hatchback stands without direct competitors. Given its price range, this car will go head-to-head with the Kia EV6, Hyundai Ioniq5, and Volvo XC40 Recharge.