Yamaha Motiv E City Concept car

Yamaha plans to launch 2-seater car in Europe by 2019

Yamaha Motiv-E City Concept car (1)

Yamaha, predominantly into the motorcycle manufacturing business, makes musical instruments too. But did you know, they’re into cars as well? According to a report, the Japanese manufacturer aims to start making and selling two-seater cars in Europe as early as 2019, targeting environmentally-conscious drivers.

Yamaha Motiv-E City Concept car (3)

The project, which involves a manufacturing plant in Europe, the location and scale of investment of which are yet to be decided, will incur a cost of “tens of billions of yen”. The micro cars will come in both 1-litre petrol and electric versions. The reports also adds that Yamaha Motor Co Ltd would begin with the two-seater cars in Europe, and will also consider sales in Japan and other Asian countries, particularly emerging markets.

Yamaha Motiv-E City Concept car (2)

The vehicle will be the first car made by Yamaha since the late 1960s, when it manufactured the 2000GT for Toyota Motor Corp. More appropriately, Yamaha had also showcased the Motiv-E concept micro-car (pictured here), which was unveiled at the 2013 Tokyo Motor Show, and had spoken of a mass-market launch by 2020.

Source: Reuters

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