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Two-wheeler Sales March 2015: Bajaj Auto’s year on year sales dip by 18 percent

2014 Bajaj Discover F & S (3)

Bajaj Auto reported its year on year sales figures for the month of March. The overall (domestic+export) year on year sales for the month of March 2015 dipped by as much as 18 percent. Motorcycle sales fell from 270,578 units in March 2014 to 2,09,937 units in March 2015, a fall of 22 percent. The commercial vehicle business dissolved some bit of fall with sales rising to 40,667 units in March 2015 from 33,739 units in March 2014, up by 21 percent. Exports fell from 118,183 units in March 2014 to 98,703 units in March 2015. This figure excludes 17,468 units that are in transit.

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Here is the complete year on year sales chart for the month of March:

Particulars Mar-15 Mar-14 Change %
MOTORCYCLES 2,09,937 2,70,578 -22
COMMERCIAL VEHICLES 40,667 33,739 21
TOTAL 2,50,604 3,04,317 -18
Exports out of the above 98,703 1,18,183 -16

Here is the year to date sales chart:

Particulars Apr-Mar 2015 Apr-Mar 2014 Change %
MOTORCYCLES 32,92,084 34,22,403 -4
COMMERCIAL VEHICLES 5,19,117 4,47,674 16
TOTAL 38,11,201 38,70,077 -2
Exports out of the above 18,06,078 15,83,935 14

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The year to date sales chart isn’t so promising either. The motorcycle business fell from 34,22,403 units in April to March 2014 to 32,92,084 units in April to March 2015 marking a fall of four percent. The commercial vehicle business performed well in the year to date sales but could not revive the overall sales. The overall sales fell from 38,70,077 units in April to March 2014 to 38,11,201 units in April to March 2015.

Bajaj recently introduced the Pulsar RS200 and will soon extend its product portfolio with new Pulsar family. Addition of these new motorcycles should help Bajaj clock better sales in the coming days.

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