India Yamaha Motor announced a major milestone for its scooter product, having produced its one-millionth unit in India. India Yamaha Motor’s one-millionth scooter, a ‘Fascino’, was rolled out from its Surajpur plant in Greater Noida on Friday. India Yamaha Motor entered the scooter market in India in 2012 with Cygnus Ray scooter aimed at young females.
This year, India Yamaha Motor’s target is to produce 1 million vehicles, out of which 4.6 lakh units will be scooters. India Yamaha Motor has seen rapid growth in sales numbers with 2016 first half sales growth at 45% over last year and scooters sales witnessing a growth of 94% vs. previous year.
The roll out of the one million scooters in India is a major milestone for India Yamaha Motor. This can be largely attributed to the outstanding performance of the production teams at Yamaha’s Surajpur and Chennai plants. Out of the total demand of two wheelers in India, the scooter segment is soaring with 30% contribution to the two-wheelers sales and India Yamaha Motor is targeting 10% market share in scooters by the end of this year.
Out of the one million scooters produced, around 80,000 scooters have been exported to the global markets. The major overseas export countries for Yamaha are Nepal, Mexico, Sri Lanka followed by Cost Rica, Dominican Republic and Ecuador. Cygnus Ray Z has been the highest selling scooter in the export market. The scooter models are being exported from both the plants.
The scooter portfolio of the Indian arm of the Japanese two-wheeler comprises of Cygnus Ray Z, Cygnus Alpha, Fascino and Cygnus Ray-ZR.