Quick Overview:
- Hyundai adds new Magna Executive variant to i20 lineup at ₹7.50 lakh (ex-showroom)
- iVT automatic now available in Magna trim; Sportz (O) gets more features
- Genuine 10-inch touchscreen with wireless connectivity offered as accessory at ₹14,999
Hyundai India has introduced a new Magna Executive variant to the popular i20 lineup, aiming to bridge the gap between affordability and premium features. Priced at ₹7.50 lakh (ex-showroom), this new trim packs in safety equipment like six airbags, ESC, VSM, and hill-start assist—features previously limited to higher variants.
The company is also offering the Magna variant with the smooth iVT (Intelligent Variable Transmission) automatic, further broadening the hatchback’s appeal for urban buyers who want the convenience of an automatic without jumping to the top trims.
New Additions and Updates Across Variants
The existing Magna iVT is now priced at ₹8.88 lakh, while the Sportz (O) variant gets meaningful upgrades. It now comes equipped with a smart key with push-button start, Bose premium 7-speaker audio system, and a smart electric sunroof. The Sportz (O) iVT tops out at ₹9.99 lakh, but with the added tech and comfort features, it might just justify its tag.
Additionally, Hyundai is offering a 25.55 cm touchscreen infotainment system as a genuine accessory. Priced at ₹14,999, it supports wireless Apple CarPlay and Android Auto and comes bundled with a rear camera and a three-year warranty.
Variants and Prices at a Glance
| Variant | Transmission | Price (Ex-Showroom) |
|---|---|---|
| Magna Executive MT | Manual | ₹7,50,900 |
| Magna MT | Manual | ₹7,78,800 |
| Magna iVT | Automatic | ₹8,88,800 |
| Sportz (O) MT | Manual | ₹9,05,000 |
| Sportz (O) Dual Tone MT | Manual | ₹9,20,000 |
| Sportz (O) iVT | Automatic | ₹9,99,990 |
Hyundai i20 vs Rivals
In the premium hatchback segment, the i20 competes with the Maruti Baleno, Toyota Glanza, and Tata Altroz. While Maruti may offer more affordable variants, the i20 continues to score high on safety, premium feel, and a wide range of variants catering to diverse buyers. The introduction of the Magna Executive further sharpens Hyundai’s value game.
Final Thoughts
Hyundai seems to have perfected the “premium-for-everyone” formula. With the new Magna Executive variant, you get six airbags and stability control—safety no longer comes at a premium. Add the optional 10-inch screen and it feels like a segment above. Just don’t be surprised if your budget slowly stretches while you spec it up at the showroom.