As the two-wheeler industry accelerates its shift towards cleaner and more efficient powertrains, Hero MotoCorp has joined the race by initiating development on hybrid technology for its future models. While electric vehicles (EVs) have captured significant attention, hybrid powertrains are emerging as a viable alternative, offering a balance between fuel economy and reduced emissions.
A Hybrid Future
“The market will continue to see alternative powertrain technologies. As you know, there is ICE and there is EV, where the industry is doubling down. We are working on flex fuels and ethanol-based fuel technology. In the long term, hybrid technologies are also being worked on,” CEO Niranjan Gupta said.
Unlike the passenger vehicle market, hybrid technology has been relatively unexplored in the Indian two-wheeler space. Currently, Yamaha’s Fascino 125 is the sole hybrid offering, with Royal Enfield also rumored to work on similar technology.
Balancing Act: Hybrid and Electric
While focusing on hybrid development, Hero MotoCorp remains committed to its electric vehicle (EV) strategy under the Vida brand. The company aims to expand its EV portfolio from two to four models this year, targeting affordable and mid-segment customers.
This strategic approach positions Hero MotoCorp to cater to diverse consumer preferences and comply with evolving emission regulations. By investing in both hybrid and electric technologies, the company is well-prepared to navigate the complex and dynamic landscape of the two-wheeler industry.