In a recent survey by Frost & Sullivan, popular models of Kia – Seltos, Sonet, and Carens – have been crowned as the top budget-friendly vehicles in India
Kia Carens
According to Frost & Sullivan’s Total Cost of Ownership Benchmark analysis, the Kia Carens takes the lead in the family mover segment by offering maintenance costs that are a remarkable 21% and 26% lower than the segment average for its petrol and diesel variants, respectively.
This not only positions Carens as a cost-effective choice but also emphasizes its dedication to providing outstanding value to modern customers. The diesel models, in particular, shine with the lowest acquisition cost, making Carens a premium family car with an enticing value proposition.
Kia Seltos
The bestselling Seltos by Kia isn’t just a style icon; it’s also a leader in cost savings. The petrol variants of Seltos boast maintenance costs that are 17% lower than the industry average, solidifying its position as a frontrunner in economical choices.
Even the diesel variants share the crown for the lowest maintenance costs in their category, making the Seltos a wise choice for those looking for both style and affordability.
In terms of total cost of ownership, Seltos secures the second-best TCO for its diesel variant and the third-best for its petrol variant.
Sonet’s Giant Savings
December 2023 marked a significant announcement by Frost & Sullivan, declaring that the Sonet has the best maintenance cost in the Compact SUV segment.
With maintenance costs for both petrol and diesel variants being 16% and 14% lower than the segment average, respectively, Sonet establishes itself as a cost-effective solution without compromising on style or performance.
Kia’s Perspective
Mr. Hardeep Singh Brar, National Head Sales & Marketing, Kia India, expressed his excitement at Frost & Sullivan’s recognition, stating that choosing a Kia is not just a decision for today but an investment for the future.
Kia’s commitment to providing value-driven mobility solutions is evident in these reports, solidifying its position as a brand that prioritizes premium, unmatched maintenance, and residual costs within their respective segments.