Kia has unveiled its latest initiative, Kia Krystal which will help in the after-sales experience for its customers in India.
This service introduces real-time video-based updates, including live streaming, accessible through the My Kia app.
After-sales Experience with Live Consulting
With Kia Krystal, customers gain access to live video consultations during service procedures, ensuring complete transparency on every step of the way. From detailed explanations of the work being done to clear breakdowns of costs involved, Kia Krystal sets a new standard for customer-centric service in the Indian automotive industry.
Nationwide Availability and Expansion Plans
Currently operational in 237 Kia dealerships across the country, Kia Krystal is rapidly gaining momentum. Twenty-five dealerships have already embraced the live streaming feature, with plans to extend this service to an additional 60 dealerships by the end of 2024.
Customer-Centric Innovation
Mr. Hardeep Singh Brar, National Head of Sales and Marketing at Kia India, emphasizes the customer-centric approach driving Kia Krystal. Recognizing the importance of customer supervision during service procedures, Kia aims to foster greater trust and satisfaction through enhanced transparency. With Kia Krystal, customers can now actively participate in the service process.
Future Expansion and Commitment
Looking ahead, Kia India is dedicated to expanding the scope of Kia Krystal to include welcome calls for new customers, facilitating seamless onboarding and ongoing engagement. This initiative reflects Kia’s unwavering commitment to innovation and customer satisfaction, reinforcing the strong bond between the brand and its customers.