Hyundai Santa Fe Catches Aliens

Hyundai Santa Fe’s AliensCaptured campaign goes viral, crosses 2 million views in 7 days

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Hyundai Motor India, launched its campaign of the Hyundai Santa Fe #Alienscaptured on October 01, 2014. The campaign designed to showcase the power of Santa Fe has generated over 2 million views on YouTube within a week of the launch.

The Santa Fe viral campaign has been woven around an innovative plot where the class-leading power of Santa Fe overpowers the alien superpower. The campaign has resulted in developing high consumer affinity with the Hyundai Santa Fe and created a buzz in the digital medium, trending and becoming the most watched YouTube viral film in the Hyundai portfolio in India.

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The advanced 3rd generation CRDi diesel is Hyundai’s ‘R’ series engine which delivers 197PS@3,800rpm of maximum power and an impressive torque of 42.9kgm@1800-2500 rpm (MT) and 44.5kgm@1800-2500 rpm (AT) with high mileage of 14.74 kmpl (MT-ARAI certified) and 13.01kmpl (AT-ARAI certified).

Here is the video of the campaign.

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