On 29 April 2016, a clan of Mahindra Mojo riders called as the Mojo Tribe kick started their first ever Jungle Trail through the scenic countryside of Southern India. The starting point of the trail was Alfa Motors, Bengaluru and from there, the tribe set for their four-day journey from Karnataka to Tamil Nadu and back to Karnataka. After covering a distance of over 900 kms the Mojo Tribe returned to Bengaluru on 02nd May 2016 at Moto Cafe.
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With the creation of Mojo Tribe Mahindra Two Wheelers aims to bring Mojo owners together and facilitate memorable experiences by conducting four mega trails in a calendar year – Jungle Trail, Mountain Trail, Desert Trail, and Coastal Trail. The very first Jungle Trail involved Mojo riders and enthusiasts riding across the scenic countryside of Karnataka and Tamil Nadu through Chikmagaluru, Madikeri, and Masinagudi. While on the trail, Mahindra Two Wheelers arranged for engaging activities in order to keep the spirit going. The Mojo-maker conducted bonfire and barbeque on the first evening of the ride at Chikmagaluru, followed by a Do It Yourself (DIY) session with the makers of the Mojo.
Next day, on reaching Madikeri the tribe participated in survival training workshops followed by an interactive session, with veteran motorcycle journalist -Navroze Contractor. On the third day of Jungle Trail, the participants rode to Masinagudi and then on the fourth day the trail was concluded at the Moto Cafe, Bengaluru.
Mahindra has come up with interactive programs to keep their Mojo customers involved. Such events also promote their brand and product by reaching out to the masses. Speaking about the Mahindra Mojo, the bike draws power from a 295cc liquid cooled, 4 stroke SI engine that delivers 26 Bhp at 8,000rpm and 30Nm of torque at 5,500 rpm. A constant mesh 6-Speed gearbox kicks the power to the rear wheel.