Maruti Suzuki launches “Beat The Heat” campaign for its customers

Added in: Maruti Suzuki


Maruti Suzuki India Limited, India’s leading car manufacturer, is organizing a first of its kind “Beat The Heat” campaign at its 3,000 service workshops across India. Through the campaign the company will offer a range of services including free checking of air-conditioner, free top wash, TrueValue evaluation and exchange. The camps will be held on 25th and 26th May 2013 across the country.

In“Beat The Heat” free check-up camps, trained Maruti Suzuki service team will check air conditioning system in Maruti Suzuki vehicles and will also suggest remedial measures, as required,to achieve optimum performance and comfort level.

In Maharashtra the camps will be held across the complete Maruti Suzuki network of 309 Service centers.

Speaking on this mega customer-connect initiative, Mr. Mayank Pareek, Maruti Suzuki’s Chief Operating Officer (Marketing and Sales) shared,“At this time, with summer at its peak, customers obviously want air-conditioning in their cars to deliver top performance. We want to address this for as many customers as we can, as soon as possible. We are therefore using the entire national service network of Maruti Suzuki to service customers over a single weekend. It is also our way to sensitize customers about regular maintenance at Maruti Suzuki network, for a comfortable and satisfying use of our cars.”

Speaking on values that make Maruti Suzuki cars the bestsellers across customer and product segment, Mr. Pareek said, “In the last 3 decades, customers have highly valued the cost of ownership, service and maintenance of Maruti Suzuki range of cars. We will continue with our resolve to bring best value to our customers in terms of total ownership experience. We thank our customers for their continued trust and for ranking Maruti Suzuki as Number One in “Customer Satisfaction every year, for last 13 consecutive years.”

Additional services at “Beat The Heat” camps will include new vehicle test drive, extended warranty and range of genuine accessory options.

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