Renault India Launches StepUp Bonanza Festive Season Offer

As part of its festive season celebrations, Renault India Pvt. Ltd. has announced the launch of the Renault StepUp Bonanza, a unique scheme targeted at customers planning to buy a new car during this auspicious time.

With this nine-day, limited-period offer, customers booking the Renault Pulse, Scala or Duster will have a chance to be upgraded to the next higher variant or an opportunity to win assured gifts of up to Rs. 8 Crores. In addition to the assured gifts, customers booking the Renault Pulse and Scala will also receive additional benefits, including free insurance.

Aimed at providing customers a wide range of offers to choose from as well as the freedom to drive home their dream Renault car like never before, the Renault StepUp Bonanza also offers a chance to move up the Renault product range when booking the Renault Pulse and Scala RXZ diesel. Customers choosing these high-end variants can either opt to buy the next higher Renault product – the Scala RXE petrol or the Duster RXL diesel, respectively – at the price of their original choice or pay the price of the lower RXL diesel variant of their car instead.

The offer has already seen a strong response, with around 13 customers having upgraded to a higher variant on booking their Renault vehicles across major cities since Saturday.

“The festive season is traditionally a highly auspicious time when it comes to buying a new car,” said Sumit Sawhney, Executive Director, Marketing & Sales, Renault India Pvt. Ltd. “With the Renault StepUp Bonanza, we look forward to not only offering
Renault’s class-leading performance and technology to our customers, but also providing them an opportunity to move up our product range as well as enjoy a great start to the season with this one-of-a-kind scheme.”

The Renault StepUp Bonanza began on September 7, 2013 and is valid until September 15, 2013 at Renault dealerships across the nation, except Kerala, Maharashtra, Gujarat, Madhya Pradesh and Chhattisgarh.