UM Lohia Two Wheelers Pvt. Ltd, the Indian arm of the American motorcycle maker UM International, LLC — along with Lohia Auto today announced the opening of its first dealership in the Pondicherry region.
The dealership located at M/s Western Motors, No-108, East Coast Road, Pakkamudianpattu was inaugurated by Mr. Rajeev Mishra, CEO – UM Lohia Two Wheelers Pvt. The dealership located at Pakkamudianpattu is spread over a total area of 2888 sq. ft, which includes 1328 sq.ftof showroom space, and 1560 sq.ft for sales & service support.
The entire range of UM accessories and apparel will also be available at the dealership. Besides this, the customers will also be part of the 24×7 Roadside Assistance Programme (RSA) that is already being offer by UM for their pan India clientele.
Speaking at the launch, Mr. Rajeev Mishra, CEO – UM Lohia Two Wheelers Pvt. Ltd, said, “The South Indian market is the key market for UM Motorcycles; contributing nearly 60% of the total two-wheeler market in India. Our aim has always been to reach out to our potential customer base. Pondicherry is the third dealership we have inaugurated in South India after Cochin & Bengaluru. This part of the country has excellent highways through forests and hills making it an ideal playground for cruiser motorcycles.
We are confident that we shall get a good response from motorcycle enthusiasts in Pondicherry and surrounding areas. Our unique form of motorcycling is centred around the idea of a perfect connect between the rider, his bike and the terrain he rides through;we call this Pure Motorcycling. We have been working very hard to create motorcycles that engage deeply and are a pleasure to ride in real world riding conditions. With a perfect combination of looks, aesthetics and handling, our UM machines provide an unmatched biking experience. This dealership will house our flagship products Renegade Commando and Renegade Sports S.”