Last time we saw Badshah, he was driving a blacked out Tata Prima tractor trailer riding on gigantic chrome rims rolling into the sunset on the Rann of Kutch salt flats. This time around, he is back, but on a much humble Yamaha Cygnus Ray-ZR scooter.
India Yamaha Motor partnered with Badshah to compose and lyricize a theme song to promote its recently launched scooter Cygnus Ray-ZR. The peppy song titled “RayZR Mera Swag” was launched at a ceremony in Mumbai by Badshah along with Roy Kurian, Vice President, Sales & Marketing, Yamaha Motor India Sales Pvt. Ltd.
Yamaha is the first among all two wheeler manufacturers in India to collaborate with one of India’s foremost hip hop artists – Badshah, to create an original song and music video.
Badshah is known for delivering some of the biggest Bollywood chart busters like “Saturday Saturday”, “Abhi Toh Party Shuru Hui Hai”, “Selfie”, “Kar Gayi Chull” and many more. Badshah has also delivered one of India’s biggest viral hits of 2015 “Dj Waley Babu” which has won accolades. He has been awarded with the titles, the GIMA Breakthrough Artist of the Year Award, the 1st Indian artist to be featured on The Global Apple Music Radio “Beats1” and multiple ‘best song of the year’ awards.
The music video was created, conceptualised, produced and distributed by Sony Music Entertainment India Pvt. Ltd. Check out the music video below. Do let us know your views about the songs through the comments section.