In June 2016, 6,807 units of the Nissan Micra were being exported from India, making it the country’s most exported car in the same month. Since beginning operations in India in 2010, Nissan has exported over 620,000 cars from the country. The total contribution to the economy in foreign exchange is more than INR 30,000 Cr (USD 4.35 Billion).
The Nissan Micra, made at Renault-Nissan’s Alliance plant in Oragadam near Chennai, is exported to more than a hundred countries. The European countries of the United Kingdom, Germany, Switzerland and Italy are the biggest customers of the car. The Made in India Micra helped Nissan achieve record sales there in fiscal year 2015 making Nissan the top-selling Asian car brand in Europe.
Commenting on this, Mr. Guillaume Sicard, President, Nissan India Operations said, “Nissan is proud our Made in India Nissan Micra was the most exported car in June, and proud of our contribution to the country’s economy. Our strategy has been to use exports to build a significant presence in India with our plant, the largest and most advanced in the Alliance, and our R&D centre which employs five thousand engineers.”