Hyundai Motor India Ltd (HMIL), India’s largest passenger car exporter and the second largest car manufacturer, has re-launched its nationwide service initiative – ‘Always Around’ campaign in a mega avatar for the seventh consecutive year.
On May 26th the ‘Hyundai Always Around’ campaign will provide free check-ups for its customers at convenient locations. Last year camp was organized at around 6962 locations. This year, the ‘Hyundai Always Around’ campaign, which has grown wider in terms of locations and reach, will continue till December, 2013 and will be seen covering 7,000 locations. Around 8,000 vehicles across 558 locations nationwide are expected to attend the camp on the launch day.
Commenting on the campaign Mr. Rakesh Srivastava, Sr. Vice President – Sales & Marketing, HMIL, said, “The ‘Hyundai Always Around’ campaign is an initiative to build a strong bond with our valuable customers. The campaign has been getting favorable response and the customers have also been appreciative of the campaign. This year also we are expecting to target our large customer base and we aim to provide them with the maximum benefit and services. I am sure with this initiative will help us further enhance our relations with our customers.”
The ‘Hyundai Always Around’ campaign will offer a comprehensive 18 point check-up with oil top-up and a thorough examination of the vehicle and services such as tyre and vehicle polishing, coolant and oil top-up. The Hyundai team will also collect suggestions and feedback on the performance of the vehicle & after sales service. The customers will also have a chance to see and test-drive the latest Hyundai cars which would be there on display at the venue.