Honda launches the Dream Neo Superstar Contest

Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) today announced the launch of the exciting Dream Neo Superstar Contest for Dream Neo customers across India. Noteworthy, this unique campaign is Honda’s biggest customer engagement activity in India.

With the Dream Neo Superstar Contest’, Honda is celebrating the success of Dream Neo. Since its launch in April, 2013 Dream Neo has received a very favorable response from the customers. Dream Neo is Honda’s Fastest Growing model across entire portfolio with over 1 lac unit sales in only 4 months.

Existing and new customers of Honda Dream Neo can participate in the Dream Neo Superstar Contest. Lucky winners will get a chance to meet Bollywood superstar Akshay Kumar. Participants also stand to win once in a lifetime opportunity to feature in Honda’s new Dream Neo TV advertisement. Many other exciting prizes like foreign trips and domestic vacations etc. are also on offer.

To enter in the ‘Dream Neo Superstar’ contest, all existing and new Dream Neo customers have to simply share ‘How your Dream Neo made you a Superstar in Real Life?’ in up to 100 words along with their superstar picture with Honda Dream Neo.

Participants can deliver their entries to their nearest Honda Authorized Exclusive Dealership (HEAD). Alternatively, they may submit the entry online at www.dreamneosuperstar.com in which case the customer will get his unique reference code via SMS. The contest closes on January 31st, 2013.

Mr. Y.S Guleria, VP, Marketing and Sales, Honda Motorcycle & Scooter India Pvt. Ltd. said, “In just 4 months, Dream Neo loaded with the revolutionary Honda Eco Technology (HET) has created new benchmark in mass motorcycle segment. We thank our valued customers for their support and trust in Honda brand. Through the ‘Dream Neo Superstar’ engagement we are helping our customers to realize their Dream of becoming the Asli Superstar of their life. We are confident of receiving tremendous response from our customers.”