We had reported in detail when Ferrari had launched the on-line international charity auction to raise funds for the victims of the recent earthquake in the Emilia Romagna region in Italy. Chairman, Luca di Montezemolo had said, “I am sure, we can count on the generosity of those close to Ferrari around the world who have always kindly supported this kind of initiative in the past. A terrible earthquake struck our region and the people we know, and together we want to help the families of the victims in this time of need. We are holding an auction of some truly unique and exclusive items for all Ferrari’s friends and enthusiasts to whom I would already like to express my heart-felt thanks.”
Highlight of this auction was a 599XX Evo, with a reserve price of €1.35 million. This car had been made specifically for the auction and has unique features like the special plaque dedicated by Ferrari’s Chairman, Luca di Montezemolo, and the Scuderia Ferrari drivers, Fernando Alonso and Felipe Massa.
Now, Ferrari’s clients and enthusiasts across the world have once again demonstrated their extraordinary generosity. Over the last two weeks, the online auction organised by www.ferrari.com raised over 1.8 million euro. That significant sum will now be handed over to the families of the victims of the earthquakes. Naturally enough, expectations were running high for the 599XX which sold in the end to an American client for over 1.4 million euro. The F60 nose-cone is bound for the USA too, as it was purchased by a Malaysian client who put in a bid of 23,000 euro. The engine from the F2008, which won the Constructors’ World title in 2008, will instead be wending its way to Great Britain having made 80,000 euro, almost twice its reserve price. There was also an enthusiastic response to the rest of the auction with multiple bids made on all of the lots going under the hammer, including Fernando Alonso and Felipe Massa’s helmets and Giancarlo Fisichella’s racing suit.
“A pole position result: I knew I could count on the big-heartedness of the Ferraristi but they’ve still managed to surprise me once again,” declared Luca di Montezemolo. “I would like to thank all the clients, collectors and enthusiasts that did their bit. Their bids have sent out a message of warmth and solidarity to the people in our region affected by this tragedy.” The sum raised by the auction includes spontaneous donations sent to Maranello by fans and enthusiasts the world over, including a Russian client who generously gave €100,000, and the proceeds from the sales of the Scuderia Ferrari watches.
For further information, contact Ferrari Press Office:
tel. +39 0536 949 337, fax +39 0536 949 049