For the first time, Daimler India Commercial Vehicles Pvt. Ltd. (DICV) with its exclusive brand –BharatBenz debuted at the Excon exhibition 2015 in Bengaluru. Excon is the largest construction equipment exhibition in South Asia. BharatBenz displayed 11 trucks from its construction & mining range of products including India’s first indigenized mining truck 3143. The BharatBenz 3143 comes with the OM 457 Mercedes-Benz engine, with a 12 litre capacity and six-cylinders delivering 430hp. The BharatBenz 3143 is available in two variants 19.5Cu.M rock body and 32Cu.M coal carrier.
Commenting on the development, Mr. Erich Nesselhauf, Managing Director and CEO of Daimler India Commercial Vehicles said, “With top quality products from our world class factory in Oragadam, we have not only made a mark with our Indian and International customers, but also convinced other Daimler brands and entities to source parts from us and our supplier network. Our Indian operations will become more and more important for Daimler Trucks, with regards to sales volumes as well as parts and knowledge-transfer.
Addressing the media, Mr. Sominder Singh, Vice President, Domestic Sales, Product Management & Network of Daimler India Commercial Vehicles, said “Since its market launch in September 2012, BharatBenz has sold over 30,000 trucks .This shows the great acceptance that the brand BharatBenz has received in the market. We will continue to strengthen our presence and expand into northern market. Our tailor- made products will modernize the Indian trucking industry. With our participation at Excon, we demonstrate superior lineup for Construction and Mining, offering the widest range that cater to every requirement in the industry. ”