Update : Ducati India, in an official statement, stated, “We would like to clarify that Ducati currently has no plans to partner with any Indian two-wheeler manufacturers and/or to build small capacity engine motorcycles in India.”
The Ducati Scrambler, with a highly competitive price tag, has boosted the brand’s sales. The Indian arm of the Italian manufacturer recently reported 18% growth in sales in the year 2016. The most affordable Ducati in the country, the Scrambler, registered a 38% growth over the previous year.
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Now, a recent report by ET Auto suggests that Ducati may venture into lower-displacement or the small-bike segment to boost its sales in the global market. The report also suggested that the Italian brand is open to consider a partnership with Indian manufacturers such as Hero MotoCorp and Royal Enfield, however, they haven’t made any proposals as of now.
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Andrea Buzzoni, global sales & marketing director for Ducati told Times of India, “These thoughts could become a reality in the medium to long term. In India, you have robust two-wheeler players, who have competence in terms of engineering, production capacity… If we decide for the small-cc motorcycle segment, I think we will have to evaluate on a very competent Indian manufacturer.”
We recently saw BMW Motorrad, the two-wheeler arm of BMW, venture into the sub-500cc segment with the G310R. The entry-level roadster has been developed by BMW Motorrad and is manufactured by the brand’s new partner TVS Motor Company at the Hosur plant in India.
Wouldn’t you like to see a entry-level Monster, or a Panigale, or even a Multistrada? Do let us know through the comments section below.
Source: ET Auto
(NOTE: Images For Representation Purpose Only)